Who we are
Some brief information on our business
Check4Lead and our affiliates provide a variety of services through our various platforms, including Check4lead.com. Our success largely depends on our interaction with customers just like you that come to our website and believe in the products and information that we provide, why it is very important that we gain your trust, which includes elaborating on which privacy measures we take to protect your information, as well as what we may choose to use the information for.
We do respect your privacy, and do value your business, but we still collect necessary information that might be useful in helping us run the business and provide the best experience possible to our users.
Our policy is subject to change, and you are solely responsible for making sure you stay up to date on it, as you accept our terms by using our platform. Bookmark this page to stay on top of any updates to our policy.
Information about the data that we gather
At Check4Lead we gather two types of information as are described in their individual sections below, including what we use each type for.
Non-personally identifiable information
With the help of cookies outlined on its own page, we gather a bunch of information on users as they are using Check4Lead, that we aggregate, which will include a variety of things such as how many people visit each individual page on the website, how many links do they click and what is the typical journey they go on when they visit. This is all information that is gathered at a high level, and we are not able to identify individual users on the basis of this information, although we do track certain stuff like which states our visitors come from too. If you are visiting from certain websites, like social media websites such as Facebook, there may be additional information that is also passed on to us.
Some of this non-identifiable information includes statistics on IP addresses, operating systems and browser software that is commonly used for our platforms, which helps us ensure that we are optimizing our platform for the devices that our users are in fact using. None of the information covered in this section constitutes personally identifiable information in itself, although IP addresses may be able to give us a high level understanding of where our users are located. Some of this high-level non-personally identifiable information may be used for advertiser purposes, where advertisers may be able to get a better understanding of our user statistics, and if they have advertised, how many people from each region have interacted with their ads.
Third party software
Check4Lead does use a variety of 3rd party software that may additionally use their own cookies and thereby aggregate a bunch of privacy information on our user base. We refer to each of those individual services in order to understand how they address privacy issues. Third party software may place cookies on your computer when you visit Check4Lead and we encourage you to visit this video that further describes what to expect from 3rd party cookies. We do not assume any responsibility for the way that such services may choose to use the information that they gather, as we are often very limited in influencing what they are recording.
Personally identifiable information
Contrary to the information mentioned in the previous section, we also collect personally identifiable information, although this information isn’t collected automatically as is a lot of the other information, and we do rely on you submitting this information to us for us to be able to get it, however we do collect it on different parts of the website.
If you either submit a form where you enter personally identifiable information such as your name, phone number or email, this information is stored in our databases and can be accessed when deemed necessary. We also have to ask for your billing and mailing address as well as other information in order to process credit card purchases when you are buying lead test kits.
Other features, including ones that are offered through third party software such as chat services, may also be likely to store such information, which will allow us to better assist you in answering various questions. If you choose to either engage with us offline or over the phone, such information may also be stored.
It is important to know that you may not use our website or services unless you are over the age of 18. We do not knowingly collect information of people under the age of 18 and no one who is not legally entitled to purchase products online should be visiting Check4Lead. Our services are exclusively offered to adults.
What we do with the information that we collect
The non-personally identifiable information is used to improve the platform and gather statistics on users, whereas personally-identifiable information is used in order to improve our targeted offering to individuals knowing their preferences, through targeted marketing campaigns,, including but not limited to Facebook ad campaigns.